Raiffeisenbank – Corporate Identity

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Raiffeisenbank
Corporate Identity

Through a new visual identity, this creation’s goal was to confirm the bank’s willingness to speak openly. The logotype is the first proof of this, as it does not lose the link to its rural origins, but projects it into a more urban world, balanced by the harmony of more organic forms. The reference colour is the second: a green which strengthens its commitment to its cooperative values. The signature is the third, ‘Naturally, my bank’ which also refers back to the original values.


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